Certicom protects the value of your content, software and devices with government-approved security. As the undisputed leader in Elliptic Curve Cryptography (ECC), Certicom security offerings are currently licensed to more than 300 customers including Blackberry, General Dynamics, Motorola, Oracle, Unisys and others. Certicom was acquired by Blackberry in 2009.
At Certicom, I was the Director of Marketing brought in as part of a turnaround team. I developed the marketing strategy and led all product launches, lead generation, PR, investor relations, collateral, events, web, partner marketing, and inside sales initiatives with a team of five.
- Member of executive team that led successful turnaround and 7.5x increase in share price.
- Branded Certicom as undisputed leader in Elliptic Curve Cryptography (ECC) and repositioned its products from point solutions to complete security architecture.
- Created messaging and sales tools for Certicom’s diverse audiences
- Directed all events and lead generation programs that resulted in an increase in demand for Certicom solutions