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Brendan is by far the only “full blown marketing” professional I have seen in over 20 years of experience.
Micaela Giuhat

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Brendan is the best marketeer that I know “period”. Almost all that I have learned about marketing came from him.
Roy Pereira

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Zinc Marketing helps B2B technology companies focus their marketing for better ROI. We build strategies, develop content and create demand so you can deliver results.
The Blog
Build your expertise by reading some posts on how to make your marketing better and deliver results.
Is there a clear business case for outsourcing B2B marketing needs?
I’ve written before about the boost you can get from outsourcing some or all of your marketing functions. But companies with limited resources often…
Continue Reading Is there a clear business case for outsourcing B2B marketing needs?
Four keys to a more effective and authentic product launch
If there’s a hot seat moment for a company, hands-down it’s product launch time. This is true in established enterprises but doubly so in…
Continue Reading Four keys to a more effective and authentic product launch
Is it better to hire in-house or outsource marketing?
Every B2B startup reaches the point in their journey when they need to launch and promote their product or service — in other words,…
Continue Reading Is it better to hire in-house or outsource marketing?